
Services
Custom cultivar naming
A named cultivar is a singular flavor asset. We design the construct, establish the IFI profile, and issue a naming license that ties the flavor character to your brand.
$5K
starting price
IFI
documented profile
Exclusive
naming rights
60 days
typical timeline
01
What you are naming
A cultivar name is attached to a specific genetic construct with a documented Iyengar Flavor Index (IFI) profile. It is not a marketing descriptor for a commodity ingredient โ it is a legally distinct flavor entity with a reproducible profile, a seed record, and a licensing history.
The name you choose becomes the official designation for this construct across the catalog, any downstream licensing, and any academic or commercial reference. The IFI profile is locked to the name: when someone encounters your cultivar, they know exactly what they are working with.
02
What the service includes
Construct selection or development
Start from an existing catalog construct (fastest) or commission a new design to match a specific IFI target. Either path produces a fully documented genetic entity โ not a vague flavor concept.
Full IFI documentation
8-axis score, receptor basis, confidence intervals, comparison to nearest catalog entries โ the complete profile attached to the name forever. This is what makes the name mean something.
Naming license
Legal instrument granting exclusive rights to the chosen name for commercial use in the designated category. Issued as a formal license document with term, scope, and renewal provisions.
Seed record and provenance
Physical seed archive with full chain of custody. The seed record is the ultimate backstop: it establishes that the named construct exists as a real, reproducible biological entity.
Priority access to amendments
The named cultivar can be refined over time. Licensed amendments โ a modified growing protocol, a cross with a performance construct โ are offered to the name holder first, before catalog release.
03
Naming tiers
- Catalog rename
- An existing construct, new name, standard IFI documentation โ $5,000
- Custom profile
- New construct designed to your IFI target, naming included โ $12,000
- Exclusive category lock
- Named cultivar + exclusive category licensing (one cuisine type or product category) โ $18,000
- Full exclusivity
- Named cultivar + exclusive commercial rights across all categories โ from $25,000
04
Getting started
The inquiry form asks for: the intended application (product, restaurant, ingredient brand), the IFI profile you are targeting or the flavor character you want to name, and the exclusivity scope you need.
We respond within five business days with available naming options and a formal quote. Existing catalog constructs can often move to contract within two weeks; new construct commissions begin with a design brief and a feasibility review before the naming engagement is confirmed.
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